Analysis of your market counterparts is a routine task of a PR specialist. According to the State of PR 2022 study, 95% of Ukrainian PR professionals track their competitors’ activities. Rest assured that even if you still have not looked into your colleagues, they have been analyzing you for a long time. Failure to do so means losing important data and, therefore, money.
Modern analytics and monitoring are impossible without tools that optimize the team’s work tasks. Not surprisingly, corporations of different sizes are increasingly turning to All-Inclusive Ecosystems to implement communication and PR strategies.