It applies to negative reviews on social media. You should monitor the situation in real-time, classify problems, and have appropriate messages ready. You should not be silent because the problem will only worsen and become a full-scale crisis.
We hope you have a plan at hand that includes the details:
Any problem, big or small, will impact your brand's reputation. Meanwhile, timely tracking of all messages that mention you is a definite must-have.
LOOQME Alerts is a feature that delivers any media mentions to your email inbox in Telegram within 5-10 minutes of their publication. Flexible settings allow you to monitor messages about the company, competitors, certain personas, and particular events or breaks. You can even follow selected media, sources, regions, personal accounts on social media, etc.
To set up the feature, enter a search query or a keyword and choose the type of delivery and the related account. To get started, you can create several mention alerts that include:
The dynamics of the distribution of mentions
743 mentions in just one hour! The post that was written by Roman Rybalchenko about his conflict with the electronics store "Stylus" in Kyiv, Ukraine, resonated with the public on many levels. Overall, the post received more than 12,000 reactions, 3,000 comments, and 7,000 reposts.
In the graph, we demonstrate that "Stylus" representatives had an hour to react before the peak spread of mentions. One alert could have prevented the scandal if it had been responded to in a timely and correct manner.
Have you set up your first alert yet? ;)