Shows the level of brand trust and visibility in media and social networks.
The reputation index is a modern metric that reflects the impact of communications on business results.
The index consists of two figures and the results of a sociological survey.
Active presence - reflects the company’s visibility in social networks/media and its recognition among audiences.
Trust-positivity - takes into account the tone of mentions in social networks/media and trust towards the company.
Reputation index is
The results of media activity research and sociological research come together with an affordable price and the possibility of regular updates
Comparison of figures across a selection of competitors or an entire industry
Figures are easy to adapt to different business needs
Combines indicators: complete coverage of social networks and media, positive news, and the results of a sociological survey on brand/company awareness and trust
Does not only analyze the media activity of the company but also uses case studies to measure awareness and trust in a brand/company
Shows the correlation between the dynamics of the quantity and quality of mentions in the media and social networks; brand/company recognition and trust