State of PR & comms 2024
Розвиток виклики та прогнози індустрії
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How was this report created?
We interviewed top Ukrainian PR experts to gather insights on key aspects of their work. Then, we analyzed this data and compared it with previous years. The result is a current industry overview to help every professional stay informed on the latest developments.
This report is for you if you are:
Interested in the current state of the PR industry
Working in an agency
A PR or communications specialist
A senior manager or company owner
What's in the report?
A snapshot of the Ukrainian PR professional: profile, working conditions, and career trends
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Tools, KPIs, and budgets used in PR
Collaboration with agencies
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Key challenges in the field today and future predictions
Insights to help you plan effectively for next year
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Highlights from the report
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